AlexGatsis
Portrait of Alex Gatsis

About

Hello, I’m Alex. Art Director and Brand Manager in Zurich.

I have 15+ years of experience in campaign and brand development. For more than ten years I have shaped the visual expression of Interhome across 13+ European markets, from campaign concepts and key visuals to brand assets, design systems and photo and video productions.

My background combines design and strategy: Master’s degrees in Communication Design and Brand Communication at Politecnico di Milano, and an MAS in Marketing Technology & Digital Marketing at ZHAW, currently in progress. Earlier, at a Zurich agency, I worked for financial services clients including Credit Suisse, Zurich Insurance and Eurapco.

  • Art Direction
  • Campaign Concepts
  • Brand Identity & Design Systems
  • Cross-Media Communication

Experience

  1. 2022 – present

    Art Director & Brand Manager · Interhome Group (HHD AG), Zurich

    Responsible for the Interhome brand across 13+ European markets. Led a design and DTP team of up to 7 plus external freelancers for Interhome and Interchalet until 2024, then managed the integration of Interchalet into Interhome.

  2. 2014 – 2021

    Interhome AG, Zurich

    Art Director & Brand Manager (2019 – 2021): led the branding and design team and the complete rebrand of Interchalet. Graphic Designer & Brand Specialist (2014 – 2018): coordinated 7 catalogues in 8 languages, approx. 300,000 copies a year, and redefined the CI/CD.

Education

  1. expected 2027

    MAS in Marketing Technology & Digital Marketing · ZHAW

    CAS Marketing Technology (2025), CAS Digital Marketing (2026), CAS Content Marketing (expected Dec. 2026).

  2. 2026

    AI x Design Thinking Certificate · IDEO U

Tools

  1. Design

    Adobe Creative Cloud, Figma, After Effects

  2. AI & digital

    Adobe Firefly, Midjourney, AI-assisted design workflows, Google Analytics

Languages

  1. Native

    Italian, Greek

  2. Fluent

    English (Cambridge C1), German (C1)

  3. Good

    French

Beyond work

Personal projects

When I am not designing, I compose and record music as Edge of Apeiron.

Listen on Spotify

Contact

Let’s talk about your brand.

Based in Zurich · Working in German, English, Italian and Greek